This is always a difficult thing to figure out. Part of the attraction for some buyers of royalty-free is that they can see the pricing and they don’t need to go contact the agency to get an estimate (which may change if their project changes).
But for the photographer, you don’t want to undersell your images, but at the same time expect too much from an image that is not that unique. Certainly with the Washington, DC images it is a very saturated market, at least with the standard shots of the monuments and federal buildings.
We will base our rights-managed pricing on a number of sources (to be explained later). The first consideration will be the uniqueness of the image - again as there are many Washington images on the market this is an important factor. From there the buyers actual use will be the basis for calculating the price.
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